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Mike Maddock Interview – Reach Personal Branding Interview Series

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Free the Idea Monkey: How to make big ideas happen

on the air microphone

Click the microphone to download the audio replay >>>

Is your company at risk of getting “napstered”? Are you at risk of getting “napstered”? Your personal brand may be the only thing that can save you!

Blockbuster knows all too well what it means to get napstered. As an established company, Blockbuster railed against new technology because they were stubborn and afraid of change. New technology gave startups an opportunity to increase market share and eventually put Blockbuster out of business.

People can get napstered too! Just ask the millions of blue collar, hard working factory workers who can no longer find work since technology outpaced their skill sets. In this new economy and technologically advanced workplace, your personal brand is the one constant variable that can keep you relevant.

This interview is sponsored by:

International Coaching Federation ICF Logo

Building a worldwide network of coaching professionals 

Companies need a diverse team to keep the balance between innovation and productivity. Being true to yourself, clearly proclaiming your unique promise of value, is one way to guarantee that you don’t become irrelevant. While big ideas spark innovation, execution and discipline are needed to bring them to fruition. To help you identify your personal traits and promote balanced innovation in your company, we asked the Chief Idea Monkey to participate in our 2014 interview series.

Entrepreneur, inventor, author and Chief Idea Monkey, Mike Maddock, is our guest expert for the March 6, 2014 Reach Personal Branding Interview at noon EST. Mike will be discussing his newest book “Free The Idea Monkey” in an interactive, one-hour interview with William Arruda, founder of Reach Personal Branding.

In this recorded interview, you will learn:

  • Whether you are an Idea Monkey or a (Ring)leader
  • Why failure is your company’s best friend
  • How to produce big ideas on demand
  • Why problems are actually a good thing
  • How to embrace social media to inspire innovation
  • How to change the world through a changed perspective
  • How to identify your counterpart to increase productive innovation
  • The importance of “David strategies”

BIO: Mike Maddock

Mike Maddock headshotMike Maddock is an entrepreneur, an inventor, a writer and a keynote speaker. G. Michael Maddock is the founding partner and CEO of Maddock Douglas, the leading Innovation Agency, which has helped more than 25 percent of the Fortune 100® invent, brand and launch new products, services and business models successfully. A serial entrepreneur, Mike has launched three successful businesses and co-chairs the Gathering of Titans Entrepreneurial Conclave at MIT.

Mike is a featured innovation columnist for Bloomberg Businessweek and author of Brand New: Solving the Innovation Paradox. His second book, Free the Idea Monkey…to focus on what matters most!, is available now.

LINKS:

Buy the Book: http://freetheideamonkey.com/book/

Idea Monkey Quiz: http://freetheideamonkey.com/quiz/

Maddock Douglas, Inc.: http://www.maddockdouglas.com/

 

Follow the interview LIVE on Twitter! #reachint

@theideamonkey

@williamarruda

@imryanmickley

@reachbranding

 

Download the handout: http://360rea.ch/1i2elrD

Audio Replay Now Available: http://360rea.ch/PkcUYQ

A Special Thank You To Our 2014 Sponsor:

International Coach Federation (ICF)

International Coaching Federation ICF Logo

The International Coach Federation is the leading global organization dedicated to advancing the coaching profession by setting high standards, providing independent certification, and building a worldwide network of coaching professionals. For more information on how to become or find an ICF Credentialed coach, please visit coachfederation.org.

If you are not a member of the ICF, now is the time to join! ICF just launched a new business development webinar series, exclusive to Members. It covers everything from marketing to calculating ROI to branding. The next call is March 11 about “Insider Secrets to Working a Room for Fun and Profit ” with Leni Chauvin. Visit coachfederation.org/bizseries for more.

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